Question no.1: which of the following statements is true if you
open an exiting files , make changes to it, and save it to a new name?
Ans: b
Question no.2: which of the following features is / are available in windows
XP?
Ans: A B D
Question no.3: the Microsoft file
format that contains the bitmapped graphics and metadata for the skins used in
the three preinstalled windows xp visual themes is ::
Ans:A.
Question no 4: which of
the following statements about the stand by option while shutting down your
computer is/are correct?
Ans: B.
Question 5: which statement about the recycle bin is/are correct?
Ans: B.
Question no 6: which of the following statements about windows xp
features is/are correct?
Ans: A B D.
Question no 7: which of
the following type of objects can you search on your computer and on the
network,using windows xp search companion?
Ans: E.
Question no 8: you can create and edit files using the windows notepad.what
is the extention of a file thet has been created using notepad?
Ans: C.
Question no 9: windows
xp include a new type of view for folders that contain graphics file.this
folder views is called __________________ and displays small images of all the
graphics in the folder in the bottom right hand pane of windows explorer and a
large image of a selected picture in the right hand pane.
Ans: A.
Question no 10: what
should you type on the command prompt to return back to the window?
Ans: D.
Question no 11: with windows xp you can not spacify that files with certain
files name extensions should always open in the same program.
Ans: B.
Question no 12: which
of the following activities can you accomplish with the remote desktop feature
in windows xp?
Ans: d.
Question no.1: who was one of the original widely known
affiliate markerters?
Ans: a. Ebay
d. Amazon
Question no.2: how much would a company pay for the given example: Ad
displays 20 times ,2 users click the ad, cost per click 5 cents.
Ans: 10 cents
Question no.3: what is an important step early on when forming a web
marketing strategy?
Ans: c. identifying your customer base.
d. hiring a consulting firm.
Question no.4: what should a company do once it achieves its search engine
ranking goals?
Ans: constantly monitor and improve their site order to maintain their ranking.
Question no.5: how should a company allocate its marketing budget among the
various methods of internet marketing?
Ans: depends on the company and what is most effective for its business.
Question no.6: what is the formula for calculating cost per customer
acquisition ?
Ans: total marketing budget for a specific period divided by the number of new
customers for that same period.
Question no.7: how keyword utilized by search engine?
Ans: the keywords are a brief description of what topics your site relate.
Question no.8: why it is important to set daily maximum budgets for pay per
clicks ad campaigns?
Ans: it helps with ad placement
Question no.9: why it is important to fine tune the timing of the ad and
keywords used?
Ans: to carefully target the customer base desired , not wasting impression and
clicks.
Question no.10: what is site index?
Ans: a page which has a linkable outline of all the pages on a website.
Question no.11: what is one unfavorable trait sometimes seen in affiliate
marketing?
Ans: affiliates will use unethical techniques to drive customers in hopes of
earning a commission.
Question no.12: what is brand strategy?
Ans: creating the image you want your company perceived as and marketing in a new way
that portrays that image to customers.
Question no.13: what is
" landing page"?
Ans: the page a potential customer sees when they click on your paid ad
Question no.14: what is search engine optimization?
Ans: building a site which has the quality that search engines look for , which
will ultimately get the site a high rank in the listing.
Question no.15: what are meta tags?
Ans: embedded information about your website such as keywords.
Question no.16: why have social networking sites become a popular methods of
internet marketing?
Ans: a. they are free and easy to use.
c. Ease of use , large number of users , easy to target specific demographics
Question no.17: what is "bounce rate" in terms of email marketing?
Ans: the percentage of emails sent
to a list which are returned as undeliverable.
Question no.18: what are the four P's marketing?
Ans: product,price,placement,promotion.
Question no.19: what is "cost per action"?
Ans: a payment agreement where a specific action creates a payable event for
the affiliate , such as a click , a purchase, a number of page views.
Question no.20: how are pay per click ad campaigns billed?
Ans: the customer pays each time their ad is clicked on, usually billed
monthly.
Question no.21: how do firms typically budget once positive results are seen
from their internet marketing campaign?
Ans: increase the budget and focus on those activities which are working.
Question no.22: how can a podcast be used to drive customers to a website?
Ans: by giving information on the podcast which gives the listener the desire
to learn more, and directly them to the website for that information.
Question no.23: why are purchased email lists typically ineffective?
Ans: b
Question no.24: what is meant by " guerrilla marketing"?
Ans: a.
Question no.25: what is "call to action"?
Ans: using verbs to encourage people to take an action .
Question no.26: why is affiliate marketing favorable form of marketing?
Ans: it guarantees increased sales.
Question no.27: what is the purpose having a special landing page for a PPC
ad?
Ans: statistics can be gathered on the page , as well as special offers can be
shown to the ad clicker
Question no.1: you want a schedule a backup of your site
database but do you know have enough permission to access your host. which of
the following choices can help you perform this task?
Ans: install " wp database backup" plug in.
Question no.2: which of the following actions must be performed before
upgrading WordPress?
Ans: a,b,and c.
Question no.3: which of the following files must be deleted after installing
WordPress?
Ans: none of this files
Question no.4: a possible way to install WordPress in your language is to
_________?
Ans: manually install language package or translate as necessary.
Question no.5: which of the following actions must you perform to move your
site from"/WordPress" to "/blog/ WordPress" ?
Ans: update the database.
Question no.6: on which of the following database can WordPress be installed
by default?
Ans: MySQL
Question no.7: WordPress's requirements are modest. at minimum , your server
should support?
Ans: PHP version 4.3
or greater , MySQL version 4.0 or greater.
Question no.8: can you override values for your site URLs in wp -
confi.php?
Ans: yes.
Question no.9: after moving a WordPress site to a new host, if you changes
your site's URL. do you have to updates your posts and pages to correct paths
to your uploaded media files?
Ans: yes
Question no.10: is it able to run more than one site / blog from a single
installation of WordPress?
Ans: yes.
Question no.11: what is the first action you need to take for enabling
WordPress MU feature?
Ans: add this code to wp confi.php file :
define("WP_ALLOW_MULTISITE",true)
Question no.12: which of the following actions must be performed before
enabling the network feature?
Ans: deactivate your plugins.
Question no.13: is supper cache a built in plugin of WordPress?
Ans: no.
Question no.14: after how many times did you enter an invalid password,your
IP Address would be locked?
Ans: no limit.
Question no.15: Super Cache compression can cause problems if your server is
______
Ans: already compressing output using mod_ deflate (on Apache) or PHP
compression (zlib)
Question no.16: can you choose your username during the installation process
from which version?
Ans: 3.0
Question no.17: can you move your wp - confi.php file to the parent
directory without changing any settings?
Ans: yes, provided that you are installing WordPress in your web root directory
(such as public_html). otherwise it is impossible
Question no.18: can you move your wp- content folder elsewhere or rename it
to something else without changing any settings?
ans: no.
Question no.19: a possible way to collect real - time statistics about
traffic to a WordPress site is to :
ans: use a plug in
question no. 20: how can the use of html code in comments be disabled?
Ans: by changing the theme's source code.
Question no.21: the date /time format of a WordPress site can be changed in
_______
Ans: admin setting.
Question no.22: _________ is a good way to improve the performance of a
WordPress blog.
Ans: installing the "WP super cache" plug in.
Question no.23: which of the following blog sites can be imported into
WordPress?
Ans: opera
Question no.24: which of the following actions must be performed to import
data from WordPress.com?
Ans: login WordPress .com, then export data by export tool, and import a
exported xml file to your site.
Question no.25: which of the following data can you import from Blogger
site?
Ans: posts , comments, and users.
Question no.26: can you import content from joomla or mambo site into WordPress?
Ans: yes.
Question no.27: can you import content from static HTML files into
WordPress?
Ans: yes.
Question no.28: which of the following actions must be fixed after importing
data into WordPress?
Ans: all of the above.
Question no.29: how many built in user roles does WordPress have?
Ans: 4 note: they are "administrator","editor",
"author", "contributor" and "subscriber" .
Question no.30: can user change their avatar on profile setting panel?
Ans: no
Question no.31: can you add an extra field to user's profiles(as birth
day.birth year...)?
Ans: yes.
Question no.32: ________ can do anything in the WordPress administration
area: write, edit, and delete post, pages, links, and comments; upload media
files of any type; import content; manage the Dashboard ; create,edit and
delete other users; enable and configure plugins and themes; change the site's
theme; and manage all the available options.
Ans: administrator.
Question no.33: _________ can publish , edit ,and delete posts and pages
written by any user. they can upload some kinds of files, and they can write
HTML without registration . they can manage links and categories and
they can moderate comments. Editors and administrator are also the only users
allowed to read private posts and pages.
Ans: editor
Question no.34: _________ can publish ,edit,and delete their own posts. they
can't write pages. they can upload some kinds of media files , and they are
allowed to use only the limited set of HTML tags.
Ans: author
Question no.35: ________ can write their own posts but may not publish or
delete them. their HTML is limited to the set of allowed tags and they can't
upload media files.
Ans: contributor
Question no.36: ________ can manage their own profiles, but can do virtually
nothing else in the administrator.
Ans: area.
Question no.37: user level 0 converts to ......
Ans: subscriber
Question no.38: user level 1convert to...
Ans: contributor.
Question no.39: user level 7 convert to...
Ans: editor
Question no.40: user level 3 convert to...
Ans: author
Question no.41: user level 10 convert to...
Ans: administrator
Question no.42: which of the following role levels has the highest
privilege?
Ana: level_10
Question no.43: does author have the ability to create a catagory?
Ans: no
Question no.44: a possible way to allow the display of several authors'
names post is to________
Ans: use a plug i
Question no.45: which of the following methods can be used to enable posting
via email?
Ans: configuring the feature in admin settings.
Question no.46: Image size limits can be set_________.
Ans: in the admin settings.
Question no.47: a taxonomy is a _______
Ans: group of items.
Question no.48: in which version were custom taxonomies introduced?
Ans: 2.3
Question no.49: which of the below function is required to create a new
taxonomy?
Ans: register_taxonomy
Question no.50: which of the following methods is required to post html code
for others to read?
Ans: replacing special characters with corresponding html codes or
character codes.
Question no.51: can you set individual password for each post?
Ans: yes.
Question no.52: who of the following person can read a post locked by
password?
Ans: anyone who knows a password
Question no.53: what is the limitation to the depth of your catagories?
Ans: no limit levels
Question no.54: can you set the same slug for two categories that have
different parents?
Ans: no
Question no.55:
can a post belong to move than one categories?
Ans: yes.
Question no.56: can you limit the number of revision WordPress stores
by______
Ans:a. adding the following line to your wp config.php file : define('WP _
POST_REVISION' , 3)
b.using a plugin
Question no.57: are categories and tags not available for pages?
Ans: yes
Question no.58: which of following action must be performed before using
Akismet Plugin?
Ans: create an account at WordPress.com
Question no:59: which of the following tasks should be performed before
installing any widget?
Ans: Verify that your WordPress theme is widget ready.
Question no.60: in order to display a widget, the user must __________
Ans: drag the desired widget to the side bar
Question no.61: to manually make the sidebar widget ready, the user
must__________
Ans: Modify the sidebar.php file
Question no.62: Which of the following methods can be used to eliminate spam?
Ans: a and b
Question no.63: which of the following tasks must be performed to add
a avionic icon to your site?
Ans: a and b
Question no.64: how can a logo be placed on a WordPress header?
Ans: manually add the logo to the source code.
Question no.65: which of the following theme files can be used to customize
the "page not found error"
error page?
Ans: 404 . php
Question no.66: is the functions.php file required in each theme?
Ans: no
Question no.67: which of the following files are required for completing
your theme?
Ans: index.php and style.css
Question no.68: what is the name of theme file for a page with slug 'about'?
Ans: page-about.php
Question no.69: what is the name of theme file for a page with id '3'?
Ans: page - 3 .php
Question no.70: 'slug' is higher priority in use than "id" in
Template Hierarchy?
Ans: yes
Question no.71: can you create a specific theme file for a custom content
type?
Ans: yes
Question no.72: what is the right order (by priority in use ) to display
page in Template Hierarchy?
Ans: page -{slug}.php, page - {id}.php, index.php
Question no.73: What
is the right order (by
priority in use)to display taxonomies in template Hierarchy?
Ans: taxonomy- {taxonomy}-{term}.php, taxonomy-{taxonomy}.php ,
taxonomy.php,archive.php, index.php
Question no.74: where can Google ad sense be integrated into a
WordPress blog?
Ans: Anywhere
Question no.75: one way to get posts from a specific day is to________ .
Ans: use the query_posts loop in the source code.
Question no.76: the "function_exists ()" function can be used to
check whether a plug in is activated or not.
Ans: true
Question no.77: conditional tags can be used to____________.
Ans: change the content to be displayed.
Question no.78: using ____________________ is a good way to ensure that a
WordPress site is indexed by search engines.
Ans: sitemap
Question no.79: which of the following statements regarding permalinks on a
WordPress site is true?
Ans: permalinks are optional but highly recommanded.
Question no.80: in which of the following ways can a redirect feature be
added to a permalink ?
Ans: a and b
Question no.81: one way to make a WordPress page title more SEO friendly is
to ____________.
Ans: change the title tag in header .php to something like "blog
name>>>>category>>>>post name".
Question no.82: Meta tags can be added to
WordPress pages by_____________
Ans: a. using plug ins
b.adding them to the header.php file
Question no.83: which of the following methods can be used to make permalink
SEO friendly?
Ans: configuring the feature in the admin settings.